Ed Chen

Senior Product Designer β€” Enterprise FinTech Systems

I build regulated financial products with a focus on clarity, delivery, and maintainability.

Selected metrics are based on production work and publicly shareable data.

View Case Studies LinkedIn
Case Highlights

Selected Delivery Cases
in Regulated Products

Real projects with constraints, tradeoffs, and measurable outcomes.

TIME-CRITICAL UPDATE

Regulatory Pivot β€” ASIC Leverage Rule Change

Situation

ASIC announced immediate leverage restriction changes (500:1 β†’ 30:1) two weeks before platform launch. Entire UI built around old limits.

Action

  • Mapped 12 affected touchpoints across platform in first 3 hours
  • Designed auto-cap system based on client classification
  • Created plain-English tooltips satisfying legal requirements
  • Built professional-trader exemption flow to retain power users

Result

  • Launched on schedule with zero legal exposure
  • Architecture reused for 3 subsequent regulatory changes
  • Zero compliance violations post-launch
APP REVIEW RECOVERY

App Store Review Recovery β€” GDPR Disclosures

Situation

iOS app rejected 24 hours before major press event with 200+ journalists. Apple flagged "inadequate financial service disclosures" under EU GDPR requirements.

Action

  • Analyzed Apple's rejection message for specific requirements
  • Redesigned onboarding with granular consent toggles
  • Added clear "decline all" options with plain-language data disclosures
  • Resubmitted with detailed documentation explaining data handling

Result

  • Approved within 48 hours
  • Protected company reputation at 200-person media launch
  • Consent architecture now standard template for all apps
REGIONAL ROLLOUT

Cross-Border Compliance β€” ESMA Marketing Rules

Situation

Marketing planned "deposit bonus" campaign legal in Singapore but violated ESMA regulations in EU (inducements ban). 5 days before launch.

Action

  • Researched specific EU regulations to understand scope
  • Built geo-targeted compliance system with region detection
  • Swapped promotional content for educational resources in EU
  • Added manual override for edge cases (VPN, business travelers)

Result

  • System reused for 10+ subsequent regional campaigns
  • Zero regulatory violations across EU/APAC markets
  • Maintained conversion rates while staying compliant
Enterprise Systems

ACY Securities
Product Ecosystem

5+ years architecting the cognitive layer of a global trading platform β€” from homepage redesign to multi-product design system, serving 100,000+ active users across 40+ countries.

ACY Securities Ecosystem
Recognition πŸ† Awwwards Honorable Mention β†’
Scope

Brand + Web + Platform

Business Impact

100K+ active traders, 40+ countries, 5+ product lines unified

Engineering Efficiency

Design system reduced dev time by ~40%

ACY Securities Ecosystem

Led design across a product ecosystem serving global traders β€” from real-time trading terminals to enterprise CRM systems, unified under a design system I built from the ground up.

System Thinking

  • Design system governing 5+ products: ~40% dev efficiency gain
  • Prototype animations in CodePen: zero-gap developer handoff
  • Cross-platform consistency: responsive from mobile to 4K displays

Design Philosophy

In financial products, clarity supports better decisions. I focus on purposeful visuals and interactions that remain understandable under pressure.

View Complete System β†’

Top-Tier Platform Evaluation

Independent broker reviews testing 80+ platforms. While evaluating the entire ACY ecosystem, these reviews specifically highlight the intuitive user experience and clean interface as key competitive advantagesβ€”validating our design strategy's impact on brand perception and user trust.

Finlogix Platform

Finlogix

Redesigned information architecture for a real-time market platform serving traders who process 1,000+ data points daily. Reduced cognitive load for time-critical decisions.

Platform UX Data Viz
LogixTrader

LogixTrader

Trading terminal optimized for sub-second decision-making. Redesigned interface to minimize cognitive load in high-frequency trading environments where UI latency directly impacts P&L.

Trading UI Performance
ACYVerse

ACYVerse

Gamified social trading platform. AI strategies meet community engagement. Complexity hidden behind simplicity.

AI Integration Social UX
LogixPanel

LogixPanel CRM

Enterprise CRM supporting 100K+ client accounts. Designed operational workflows for account management, compliance tracking, and scalable onboarding.

CRM System Enterprise
TradingCup

TradingCup

Copy trading interface. Democratizing expert strategies through transparent risk visualization.

Copy Trading Risk UI

The System

40+ components. 12 interaction patterns. 1 coherent design language.
Built to unify 5+ products under a single, maintainable system.
Reduced developer implementation time by approximately 40%.
Includes responsive behavior from mobile to 4K,
prototype animations on CodePen for zero-gap developer handoff.

Design System
Explore Design System β†’
Regulatory Design Expertise

Navigating Compliance
Across 5+ Jurisdictions

In regulated industries, design choices affect legal risk and operating quality. I focus on workflows that are clear for users and practical for compliance teams.

ASIC (Australia)

Gambling UX restrictions, leverage caps, fund segregation UI

FINRA / SEC (US)

Suitability questionnaires, risk disclosure placement

FCA (UK)

Negative option marketing, financial promotions

ESMA (EU)

Inducement bans, cross-border marketing restrictions

GDPR (EU)

Consent architecture, data processing flows

FTC / FDA (US)

Claims substantiation, Prop 65 compliance

JPX-R (Japan)

Listing rules, disclosure requirements (in progress)

Prevention Systems I've Built

150+

Pre-tested Compliance UI Components

Forms, modals, consent flows, disclosure patterns. Typical time saved on urgent compliance projects: 40–60%

~15

Red Flags Caught Proactively

Region-specific compliance checklists (FINRA, ASIC, FCA, GDPR, ESMA) catch issues before they escalate.

8+

Projects Avoided Rewrites

Modular architecture approach β€” independent modules that swap without breaking the system when regulations change.

I'm not a compliance officer. I work closely with legal and compliance teams, translate requirements into clear user flows, and document reusable patterns so teams can move faster in future updates.

Evidence Ledger

Outcomes, Ownership,
and Verifiable Signals

This section summarizes what I owned, what changed, and where the signal can be verified. Detailed numbers under NDA can be discussed during interviews.

MEASURABLE OUTCOMES

Delivery and System Impact

  • 100,000+ active users supported across 40+ countries
  • Design system reused across 5+ product lines
  • ~40% reduction in implementation time on repeated UI patterns
  • Compliance architecture reused across multiple regional updates
OWNERSHIP BOUNDARY

What I Directly Owned

  • UX and interaction decisions for regulated product flows
  • Design system structure, documentation, and handoff standards
  • Cross-functional alignment with PM, engineering, legal, and compliance
  • Prototyping and execution support for high-urgency releases
Selected Works

Selected
Projects

These projects show how I work from problem framing to shipped output.

01
ReactΞ©

ReactΞ©

Production-Ready Component System

50+ typed React components with monorepo structure and documentation. Built from recurring implementation needs in product teams.

React 18+ TypeScript Canvas API Turborepo

What this project shows: Design system thinking with implementation discipline

Live Library β†’ GitHub β†’
02
Christie's International Real Estate

Christie's Real Estate

Full-Stack Luxury Real Estate Platform

End-to-end realization of a high-end property platform. Demonstrates technical depth by taking pixel-perfect luxury UX design entirely through to production via custom PHP backends and complex SQL schema deployment.

PHP 8 SQL Design Luxury UX Full-Stack

What this project shows: Design implementation from front-end precision to database architecture

Live Platform β†’ Case Study β†’
03
HorizonSync

HorizonSync

Distributed Team Coordination Platform

AI-powered timezone orchestration for global teams. Built to solve a real pain point in managing cross-timezone workflows for international product teams.

AI Integration Data Visualization System Design

What this project shows: Product strategy applied to team operations

View System β†’ Case Study β†’
04
Nova

Nova

AI-Powered Financial Analysis Tools

Investment analysis platform combining finance domain expertise with AI capabilities. Demonstrates deep understanding of financial data visualization and decision-support interfaces.

AI Integration FinTech Data Viz

What this project shows: FinTech product thinking beyond interface styling

Live Tool β†’ Case Study β†’
View Full Case Study Archive (20+ Projects) β†’
Operating Model

How I Deliver Across Teams

1) Frame the Risk and the Goal

Clarify user impact, business goals, and compliance constraints before UI execution begins.

2) Prototype Decisions Early

Use fast prototypes to align product, engineering, and compliance decisions before costly rework.

3) Ship with Cross-Functional Clarity

Drive delivery with explicit specs, edge-case handling, and tight collaboration with implementation teams.

4) Systemize What Works

Convert repeated solutions into reusable patterns so future teams can move faster with lower risk.

Beyond the Screen: Life & Craft

My passion for design extends far beyond enterprise systems. I believe that a rich, multi-dimensional life fuels the most empathetic product design. Case in point: PawsRoam is not just a side project, but my most ambitious long-term ventureβ€”a pet welfare platform that has achieved #1 organic ranking on Yahoo Japan. Whether scaling this platform for the Japanese market or co-founding Le Celeste HΓ©ritage to craft physical culinary experiences, my philosophy remains constant: a deep care for the human (and animal) experience. These pursuits hone my execution capabilities as a Founder-Designer, reminding me that the best products are built with genuine warmth, strategic market insight, and unwavering craftsmanship.

Let's Talk

I speak both Design and Code fluently.
Open to Senior Product Designer, Design Technologist,
and FinTech UX leadership opportunities.

edwsonsaas@gmail.com LinkedIn β†’

Available in: San Francisco, Tokyo, Taipei

Open to relocation and remote opportunities

© 2026 Edwson Chen. All Rights Reserved.