Ed Chen
Senior Product Designer
Institutional Finance · Design Systems · Compliance UX
I design for environments where interaction patterns carry compliance risk — where a misplaced disclosure, a confusing onboarding flow, or an ambiguous risk warning isn't a UX problem, it's a regulatory one.
At ACY Securities, I was the sole designer for a 150-person fintech operating across 100K+ traders and 40+ regulated jurisdictions under ASIC, FCA, and MiFID II. No design team, no design manager — every system architecture decision, compliance UX pattern, and stakeholder negotiation routed through one seat for 18+ months. The result: a 200-component system that absorbed eight live regulatory changes without structural rework, KYC drop-off cut from 73% to 45%, and three engineering teams shipping across five product lines without divergence.
Before fintech: Christie's International Real Estate — UHNW digital experience, Hermes Platinum. Currently building PawsRoam, a B2B2C marketplace born from seven months of Tokyo field research, as sole designer and developer.
Experience
Sole design function for a 150-person ASIC/FCA/MiFID II-regulated CFD/FX broker. 100K+ active traders across 40+ jurisdictions. Every production design decision, system architecture choice, and compliance UX pattern routed through one seat.
- Architected 200+ component compliance design system across web, iOS, Android, and institutional products — reduced engineering implementation time ~33%, component misuse 30% → <8%
- Redesigned 47-field KYC/AML onboarding; cut drop-off 73% → 45% through three-week Legal/C-suite negotiation — every ASIC requirement maintained, audit trail implemented
- Encoded ASIC, FCA, MiFID II Art.27, Dodd-Frank Title VII, and SOX 302 directly into component properties; absorbed 8+ live regulatory updates without structural redesigns
- Overturned CEO "Robinhood minimalism" directive with usability data — task completion 40% slower with minimal UI; decision reversed after session recordings presented to leadership
- Designed LogixTrader: keyboard-first web trading terminal deployed to 20K+ traders, order placement flow 8.2s → 2.9s (Cohen's d >3.0)
- Designed ACY Connect: institutional FIX 4.4 API portal for 12+ hedge fund clients — support tickets ↓67%, integration time 3 weeks → 1 week
- Following 2024 team restructure, rebuilt solo output with AI tooling — shipped iOS + Android (5.0★), multilingual campaigns (AR/EN/VN), and live compliance updates concurrently
0-to-1 B2B2C pet services marketplace connecting grooming, boarding, and veterinary providers to urban pet owners across Japan. Seven months of Tokyo field research before first line of code.
- Sole designer and developer: product architecture, iOS & Android app, and React Native frontend
- Map-centric discovery interface with venue-level filtering and AI-powered recommendations
- PawsSafe Network: 24/7 connection between pet owners and certified emergency care providers
- Stack: React Native · Firebase · Google Maps API
Sole designer and developer for Christie's CIRE editorial platform — serving UHNW clients ($5M–$80M property buyers) across NYC, London, Tokyo, Hong Kong, and Taipei.
- Redesigned CIRE blog end-to-end; delivered +20% page views, 60% database query reduction — Hermes Creative Awards Platinum
- Established company's first Figma-to-production pipeline; reduced design-to-deploy from 2 weeks to 3 days
- Integrated Salesforce CRM workflows; standardised content operations across 5 international offices
- Applied 250 years of brand authority to digital-first experience: restraint, trust-signal hierarchy, provenance over decoration
Skills & Capabilities
Education
Recognition
Let's Talk
Open to Senior Product Design roles in institutional finance, private banking, and regulated trading platforms — where design has real ownership over product decisions.