How I Verify Portfolio Metrics
All quantitative claims in this portfolio follow a three-tier verification framework. This ensures transparency while respecting confidentiality agreements.
Tier 1: Public Evidence
Metrics verifiable by anyone through public sources or third-party platforms.
- Awwwards recognition → awwwards.com/sites/acy-com
- Regulatory compliance → ASIC public records
- Platform jurisdictions → Visible in website footers
Tier 2: Analytics Screenshots
Metrics from analytics platforms (Google Analytics, Hotjar, Search Console). verifiable via admin access or screenshots during interviews.
- Screenshot evidence available upon request
- Live dashboard access during video interviews
- Sample size and date ranges disclosed
Tier 3: NDA-Protected
Proprietary business metrics (revenue, conversion rates, user counts). presented as indexed values or directional estimates.
- Relative changes (e.g., "+35% improvement")
- Methodology disclosed, exact numbers under NDA
- Detailed metrics shared during final interviews
Real-World Application: How This Works in Practice
TradingCup: 187K Organic Clicks (Tier 2 - Fully Verifiable)
Claim: "TradingCup achieved 187,000 organic clicks over 12 months."
Verification Method: Google Search Console screenshot showing 187K total clicks (Jan 2025 - Jan 2026). I can provide:
• Screenshot evidence (sanitized for public sharing)
• Live GSC dashboard access during video interview
• Breakdown by keyword/page upon request
ACY.com: Awwwards Nominee (Tier 1 - Publicly Verifiable)
Claim: "ACY.com received Awwwards nomination for design excellence."
Verification Method: Public URL → awwwards.com/sites/acy-com
Anyone can verify this claim instantly. No screenshot needed.
Design System: ~35% Dev Time Reduction (Tier 3 - NDA-Protected Estimate)
Claim: "Design system reduced component implementation time by approximately 35%."
Verification Method: This is a directional estimate based on team retrospectives (20+ implementations). I can share:
• Methodology: Before (3 days avg) → After (2 days avg) per component
• Sample size: 20+ Storybook components tracked
• Limitation: Not a controlled A/B test. disclosed as estimate
• Exact engineering velocity data available under NDA during final rounds
Interview Verification Protocol
During interviews, I follow a structured verification process to demonstrate data authenticity while respecting confidentiality:
1. Screenshot Evidence
Sanitized analytics screenshots (company identifiers removed, but data visible)
2. Live Dashboard Access
Screen-share Google Analytics / Search Console during video calls
3. Methodology Walkthrough
Explain calculation methods for estimates and directional metrics
4. NDA-Protected Sharing
Detailed business metrics shared in final rounds under mutual NDA
🔐 Request Detailed Verification
For hiring managers and recruiters: If you need to verify specific metrics before proceeding to interview, I can provide sanitized screenshots or detailed methodology walkthroughs.